The Problem

Real opportunity, low clarity

You have genuine expertise and opportunity, but lack clarity on technical feasibility, direction, or how to structure your knowledge for others to use. This uncertainty can be costly.

The groundwork hasn't been done

Your research could become a product, your product idea could become a company, or a new technical direction could transform your work. Progress is stalled because the path forward has not been mapped.

The question isn't clear yet

The most difficult challenges rarely come as well-defined briefs. They often begin as a hunch, a contradiction, or a sense that something is off. Most advisors wait until you have specific questions, but the most valuable support comes earlier.

Who I Work With

Who this
is for

Founders with domain expertise

You understand your market and your challenges. You need someone who can assess technical feasibility, determine what is achievable, and present a credible direction to investors or engineering teams.

Organizations exploring a new direction

You are pursuing an ambitious initiative, such as a new product, capability, or R&D investment, but lack a clear plan. You need a feasibility assessment and a structured approach before your team begins development.

Creative & research-driven industries

You operate in a field where both technical rigor and human experience are essential, such as music, media, health, or their intersections. You need someone who values both aspects equally.

I also support research teams transitioning academic work into practical applications, as well as organizations seeking an independent perspective on complex technical decisions.

How I Work

Start here

Clarity brief

If you have an idea, direction, or research question that cannot be resolved internally, I will deliver a clear, actionable written assessment within 1–2 weeks.

What I do

Go deep on your specific situation

I begin by listening carefully to your stated needs and underlying concerns. I assess your specific constraints, consult with stakeholders, review previous efforts, and determine what is technically feasible and worth pursuing, drawing on experience navigating similar ambiguity.

What you get

A written report with a clear direction

You receive a document suitable for engineers, investors, or co-founders. It details what is feasible, what is not, my recommended path with rationale, and the next concrete steps. This is a focused recommendation, supported by clear reasoning you can review and challenge.

Timeline 1–2 weeks, depending on complexity
Deliverable Written assessment with findings, feasibility analysis, and recommended direction
Discuss your project

When the work continues

Some projects conclude with the initial brief, providing the answers you need to proceed. Others lead to further collaboration. Engagements typically expand in two ways:

Translate

From findings to framework

Translate the brief's findings into actionable materials for your team, such as a structured white paper, system architecture, or strategy document for evaluation by investors and partners.

White paper · Architecture doc · Strategy brief

Guide

Ongoing direction

I provide ongoing fractional advisory as your team builds, maintaining a sustainable involvement. I review decisions, ensure alignment between strategy and execution, and facilitate communication between technical and non-technical stakeholders.

Decision review · Stakeholder alignment · Advisory

Selected Work

Research in practice

01

Proprietary FPGA DAC

Algorithm Research  ·  Technical Architecture  ·  Specialist Direction

A hi-fi manufacturer sought to develop proprietary DAC technology instead of relying on third-party chips, but lacked internal FPGA expertise. I led the research, developed the algorithm, identified and managed the appropriate specialist, and acted as the primary knowledge bridge. The result was a proprietary FPGA DAC, simpler and more resource-efficient than comparable solutions, now in production.

Shipped · Schiit Audio Yggdrasil Singular

View work
02

Brand–Artist Matching

Research  ·  System Architecture  ·  Backend Build

A team with extensive music industry experience faced a fragmented and opaque brand-artist matching process. I joined the founding team to provide research depth and technical expertise, developed the prototype matching logic, backend infrastructure, and data visualization, and authored the investor-facing white paper.

Working prototype · Pre-investment

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03

AI for Music Creation

Independent Research  ·  Opportunity Analysis  ·  Strategic Vision

This independent analysis identified a structural gap in music creation tools: a mismatch between AI tool functionality and the needs of creative professionals. Written in 2021, before the market became crowded, the core issue remains unresolved, as most subsequent tools have focused on technical rather than collaborative aspects.

Cornell Tech Runway shortlisted · 2021

View work

Background

The foundation behind the work

Education
PhD, Media Arts & Technology — UC Santa Barbara.
MS, Computer Science — George Washington University.
BS, Computer Science — University of Belgrade.
Research
Published as first author in top-tier venues, including the International Journal of Human-Computer Studies. Two papers, each cited over 100 times, continue to be referenced across the fields of human-computer interaction and music recommendation years after publication.
Applied work
Over a decade at the intersection of research, product strategy, and system design, including the projects highlighted above.

Get in Touch

Ivana Benci

Ivana Benci

Research & Technical
Strategy Consulting

Let's talk

If you are facing a complex problem, need guidance on technical direction, or have an unresolved research question, I'd like to hear about it.